There's Chocolate, then there's Beast Mode Chocolate!
Marshawn Lynch at Super Bowl Media Day: 'I'm only here so I don't get fined'
Marshawn Lynch: Ex-Seattle RB agrees to Raiders deal - Sports Illustrated
Mission Bay's Run-DRC – Eric Williams (@WBKsports)
Seattle Seahawks win Super Bowl XLVIII – as it happened, Sport
Marshawn Lynch Goes Treat Mode
NYSportsJournalism.com - Nascar Likes Taste Of Skittles - Popularity, Driven By NFL's Lynch, Helps Put Skittles Back On Track With Nascar
Shaq's Bubble Wrap bit was classic earned media
Seahawks' Marshawn Lynch scores Skittles deal - CBS News
Marshawn Lynch signs on as BetMGM brand ambassador - Insider Sport