Is Hosting the Super Bowl Worth It for Cities?
Super Bowl Ratings: Viewership Tops 100 Million As LA Rams Win NFL Championship – Deadline
A regularly updated list of all the brands in Super Bowl LVI
Minority Viewership Drives Record-Breaking Super Bowl XLIV
Declining Super Bowl Viewership: Will it Maintain Most-Watched Event of the Year? — AMT Lab @ CMU
College football: Stanford collapses to lose 125th Big Game to Cal
Chart: Super Bowl Pales in Comparison to the Biggest Game in Soccer
Chart: Super Bowl Viewership Edges Up After Four-Year Decline
Super Bowl LVII viewership prediction: algorithm identifies 112.9 million in likely viewership
NFL Nixes Tackle Game From Pro Bowl - The New York Times
The Honest Truth About Super Bowl Viewership Numbers
Declining Super Bowl Viewership: Will it Maintain Most-Watched Event of the Year? — AMT Lab @ CMU
Super Bowl television ratings - Wikipedia
First-Ever Overtime Super Bowl Attracts 111.3 Million TV Viewers - WSJ